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Flavors of Analytics
In an earlier article (Flavors of Prototypes) I heard from many people about how it helped them to see prototypes in a new and more powerful light. Even though I had written previously about each separately, putting them together can help people get the big picture.
So in this article I thought I would do the same thing by highlighting the main flavors of analytics. When it comes to data, I find many people have the same behavior. They think of just one type of analytics (usually web analytics) and can miss the bigger picture and larger benefit.