Viewing entries tagged with 'product manager'

Product Manager Charm School

Posted by marty cagan on October 2, 2012

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Recently I wrote about Apprentice Product Manager programs, where companies recruit and groom high-potential product managers.  Quite a few people asked me about this program and the type of curriculum that I have provided for my own teams in the past.  In this article, I thought I would talk about one of the most basic forms of training I have provided these people, "Product Manager Charm School."

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Apprentice Product Managers

Posted by marty cagan on September 4, 2012

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I find that most tech product companies out there are struggling to find enough very strong product managers.  I have written many times in various ways about how critical it is to put very strong people in this role, and I meet execs every week that tell me that they need more.  Great products are the result of a strong product team, and the anchor of that strong product team is a very strong product manager.

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Lead Engineer as Product Owner

Posted by marty cagan on June 26, 2012

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Many companies I meet are confused about roles and responsibilities.  They're not sure the difference between product managers and project managers, or between product managers and product marketing, or between product managers and interaction designers, as just a few common examples. 

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The Product Manager Contribution

Posted by marty cagan on March 18, 2012

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Recently I was asked by a very smart CTO: "I understand the need for a great user experience designer, but if we have a strong designer, and that person is paired with a strong technology lead, do we really still need a product manager?"

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Product Management Then and Now

Posted by marty cagan on January 23, 2012

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Occasionally in my work with technology product teams around the world, I run into product managers that are still practicing the role as it used to be defined back in the PC era of technology.  These organizations are inevitably frustrated, as the role was not terribly effective and often not respected.

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Product Manager vs. Product Owner

Posted by marty cagan on December 6, 2011

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All too often I run into companies that have resigned themselves to having two different people covering the product role. 

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The Greatest

Posted by marty cagan on October 5, 2011

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It may have been Muhammad Ali in the boxing world, but in the product world, it’s hard to argue that Steve Jobs wasn’t the greatest ever.

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Project-based Funding

Posted by marty cagan on July 24, 2011

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If your company is one that still allocates product development funds based on approval of projects, then you still have the old “project-based funding model.”  This is mostly a situation in either large companies, or those that have an IT-style legacy, but the mindset often exists even in small companies too.

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The Most Important Thing

Posted by marty cagan on May 10, 2011

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There are several skills and activities that are important when coming up with great products.  In my last article, I argued for the absolute necessity of having good data about how our products are actually being used. 

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Developing Strong Product Owners

Posted by marty cagan on March 17, 2011

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In my last article I discussed the role of the leader of the product organization.  I heard back from more than a few product leaders that it served to remind them that they weren’t doing as much as they knew they should be doing to build the strength of their product team, and I was asked if I could share some of the tools I use to help with this.

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